New Horizons for Music in Games: Ubisoft and BMG Partnership Extended

BMG (Bertelsmann Music Group) is a global music powerhouse that specializes in music rights management, publishing, and artist development. Founded in 1987, BMG has solidified its status as a leading player in the music industry, collaborating with both renowned artists and independent songwriters. The company is actively fostering creative partnerships and investing in the music realm, allowing it to extend its influence beyond music into film and television.

The renewal of the partnership between Ubisoft and BMG is driven by several key factors. First and foremost, BMG has proven to be a reliable ally in music creation, a critical asset for Ubisoft as it develops blockbuster franchises like Assassin’s Creed and Just Dance. Secondly, BMG’s innovative approach enables game developers to incorporate unique and memorable soundtracks into their projects, significantly enhancing the overall gaming experience.

Moreover, Ubisoft highly values BMG’s support in promoting its flagship brands and participating in unique creative collaborations, reflecting a shared commitment to push the boundaries of what’s possible in the entertainment industry. This partnership empowers both parties to stay at the forefront of musical and gaming innovations, aligning perfectly with their strategic objectives.